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Don't go it alone Whether you have a web site or just thinking of one, nothing is more important than creating a good solid strategic plan. You'll save money and get better results. Let Experienced Designs facilitate your next web meeting. . . . . . . . . . . . . . . . . . . . Presentations: "Leveraging the Power of the Internet to Develop New Customer Access Channels" "Using the Power of the Internet as a Strategic Research Tool"
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Westminster Presbyterian Church is not a "just for Sunday" type of church. Like many organizations, Westminster has a lot going on and it changes daily. The church is intergenerational, friendly, and wanted to convey its vibrancy and energy while balancing a spiritual calmness and sense of peace for those seeking a deeper spiritual understanding. The previous web site was organized much like how the church departments were organized. Experienced Designs took an outside-in perspective and had the navigation be more reflective of the people who are visiting the web site. This enable the church to demonstrate how it is a church in which you can "grow with." There is something for the different stages of life people are in. There are two audiences: prospective visitors and existing members. A Newcomers guide was put prominently at the top with the church's mission statement, back up by links to show they live their mission statement. The bottom part of the home page highlights all the events that are going on currently or upcoming. One of the big drivers to update their site was a basic functionality problem. Because their old site was built and maintained in Microsoft's Front Page, parts of it was not accessible to people who used Macintosh computers. Below is a screen shot of their previous site:
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